Affiliate Disclosure
Last updated: 1 July 2026
Our Commitment to Transparency
LadsCasino Reviews is an affiliate marketing website. This means we earn a commission when you visit an operator through our links and complete a qualifying transaction. We believe in complete transparency about this commercial relationship. We also believe, and enforce, that financial relationships must never compromise editorial integrity.
1. What Is Affiliate Marketing?
Affiliate marketing is a performance-based business model. LadsCasino Reviews has partnerships with the operators we review. When a user clicks a link on our Website and subsequently registers and completes a qualifying transaction, we receive a commission from the operator.
This is a widely used and legitimate form of digital marketing. Our disclosure ensures you understand the commercial basis of this Website so you can evaluate our content accordingly.
2. How Commissions Are Structured
Our affiliate arrangements typically involve:
- Revenue share — a percentage of the net gaming revenue generated by referred players
- Cost per acquisition (CPA) — a fixed fee per qualifying registration and completed transaction
The specific terms of each arrangement vary by operator and are agreed between LadsCasino Media Ltd and the operator. These commercial terms are strictly confidential under our partnership agreements.
3. What Does NOT Affect Our Reviews
The following elements of our content are completely unaffected by affiliate relationships:
- Casino ratings and scores across all categories
- Editorial content within reviews, including pros and cons
- Our decision to feature (or not feature) a casino
- Our decision to update or downgrade a casino's rating
- Negative findings and complaints included in reviews
We have published negative findings about operators with which we have affiliate agreements. We will not modify or omit negative information to protect commercial relationships.
4. Casino Selection Criteria
We only review operators that meet all of the following minimum criteria, regardless of whether an affiliate agreement exists:
- Valid UK Gambling Commission (UKGC) licence — mandatory
- GamStop self-exclusion scheme compliance
- Full suite of responsible gambling tools
- SSL encryption and secure payment processing
- No history of unresolved player complaints
- Independent game certification (eCOGRA or equivalent)
5. Bonus Terms and Third-Party Links
Bonus offers, terms, and wagering requirements change frequently. While we strive to keep information current, the definitive source of all bonus terms is always the operator's own website. Always read the full T&Cs directly with the operator before accepting any offer.
Links to third-party operator websites are provided for informational purposes. LadsCasino Reviews is not responsible for the content, accuracy, or practices of linked websites.
6. Compliance
This disclosure is made in accordance with:
- UK Advertising Standards Authority (ASA) guidelines
- Committee of Advertising Practice (CAP) Code
- UK Consumer Protection from Unfair Trading Regulations 2008
- UK Gambling Commission's advertising and marketing standards
- ICO guidance on online transparency
7. Questions
If you have any questions about our affiliate relationships or how they influence (or don't influence) our content, please contact us at editorial@ladscasino.co.uk.